PR
What…
From national press and consumer magazines to regional titles and trade press, on and off line, editorial coverage is priceless in terms of the effect it can have on the reputation and credibility of your brand or company.
Why…
It’s widely agreed that editorial column inches are valued higher than advert inches – an advert can be paid for, editorial appears only with the approval of the journalist. Resultingly, this is seen by the reader as a third party recommendation.
How…
Our PR experts have an eye for a good story and are passionate about creating new news or utilising existing news in creative ways to generate the column inches. This may be through surveys, sponsorships, events, product launches, opinion pieces or coverage of community or charity events.
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